Privacy Policy

Legal Business Name: xpacto

This Privacy Policy explains how xpacto ("we," "us," or "our") collects, uses, discloses, and safeguards your information when you visit https://www.xpacto.com ("Website"). By using the Website, you agree to the terms of this Privacy Policy.

1. What We Do

xpacto provides free online image tools that run entirely in your browser (client-side). All processing—including compressing, converting, resizing, cropping, watermarking, QR code generation, filters, merging, batch renaming, and EXIF metadata extraction—happens directly on your device. Your files are never uploaded to our servers. We do not store, access, or share your image files.

2. Information We Collect

Because our services run locally in your browser and no file uploads occur, we collect no personal files or images. However, we may collect limited non-personal information for analytics and performance improvements, such as:

• Browser type and version
• Operating system and version
• Language settings
• Time and date of access
• Usage statistics (e.g., which tools you used, session duration)
• Referral source (where you came from)

Log Files

Like many other websites, xpacto makes use of log files. The information inside the log files includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date/time stamp, referring/exit pages, and possibly the number of clicks. This information is used to analyze trends, administer the site, track user's movement around the site, and gather demographic information. IP addresses and other such information are not linked to any information that is personally identifiable.

This data is anonymized, contains no personal identifiers, and cannot be used to identify you individually.

3. Cookies and Tracking Technologies

We use essential cookies and may use third-party services (such as Google AdSense and Google Analytics) that set cookies or similar technologies to:

• Deliver relevant advertisements
• Analyze site traffic and usage patterns
• Remember your theme preference (dark/light mode)
• Improve user experience

Google DoubleClick DART Cookie

Google is one of a third-party vendor on our site. It also uses cookies, known as DART cookies, to serve ads to our site visitors based upon their visit to www.xpacto.com and other sites on the internet. However, visitors may choose to decline the use of DART cookies by visiting the Google ad and content network Privacy Policy at the following URL – https://policies.google.com/technologies/ads

These third-party cookies are managed by the respective service providers, not by us. You can control or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of certain features. For details about third-party cookies, please consult the respective privacy policies:

• Google Privacy Policy
• Google Ads Privacy

4. Data Security

Since your image files never leave your device and are processed entirely in your browser, we do not store your files and thus cannot be responsible for their loss or unauthorized access on your device. However, we implement reasonable technical and organizational safeguards for any data we do collect (such as anonymized usage statistics) to protect against unauthorized access, alteration, disclosure, or destruction.

5. Third-Party Services

We may use third-party services to help us operate our Website and improve user experience. These services may have access to limited anonymized data but are not permitted to use it for any purpose other than providing services to us. Third-party services we use include:

• Google Analytics - For understanding site usage and performance
• Google AdSense - For displaying advertisements
• Vercel Analytics - For performance monitoring

6. Your Privacy Rights

Since we do not collect personal information or store your files, there is no personal data for you to request access to, modify, or delete. However, you have the right to:

• Disable cookies through your browser settings
• Opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on
• Control ad personalization through Google Ad Settings

GDPR Data Protection Rights

We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

• The right to access – You have the right to request copies of your personal data.
• The right to rectification – You have the right to request that we correct any information you believe is inaccurate.
• The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
• The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.
• The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.
• The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

CCPA Privacy Rights (Do Not Sell My Personal Information)

Under the CCPA, among other rights, California consumers have the right to:

• Request that a business that collects a consumer's personal data disclose the categories and specific pieces of personal data that a business has collected about consumers.
• Request that a business delete any personal data about the consumer that a business has collected.
• Request that a business that sells a consumer's personal data, not sell the consumer's personal data.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.

7. Children's Privacy

Our services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us so we can take appropriate action.

8. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. If we make material changes, we will update the "Effective Date" at the top of this page and may notify you through the Website. We encourage you to review this Privacy Policy periodically.

9. Contact Us

If you have any questions, concerns, or comments about this Privacy Policy or our privacy practices, please contact us at:

Email: support@xpacto.com